Credico Services

The Credico Difference

Credico is passionate about exposing potential new customers to products and services in a way that will resonate with them. The face-to-face interaction delivers maximum impact, and Credico effectively presents offers to targeted consumers that result in adoption.

Trust Credico to generate new customers, whether for a long term contract or a short-term opportunity.

Credico has two divisional areas of focus:

1. Credit Card Sales Solicitations

2. Sampling and Couponing Campaigns

For Financial Services Organizations: We have acquired millions upon millions of credit cards for our financial services clients, and have been doing it for over 15 years. No agency has the breadth and depth of experience, nor the ability. Benefit from customized programs that are completely turnkey operations.

We promote:

  • Basic no-fee cards
  • Fee-based premium cards
  • Specialized reward programs
  • Fee based options [insurance products, etc]
  • Consumer Cards
  • Small Business and Commercial cards
  • Profitable ancillary services, such as fee-based insurance offers.
  • Savings Accounts
  • Chequing Accounts

 

Credico facilitates the complete implementation process.

Step 1: Collaborative briefing: Corporate Goals

  • In-depth analysis of business issues
  • Quantitative and qualitative objectives
  • Product value proposition

Step 2: Define sales and marketing plan

  • Goals, strategies, actions plans and due dates

Step 3: Test Execution in a specific market

  • In field / In store test
  • Analyze test results to determine future improvements
  • Review approach

Step 4: Roll-out

  • Deployment per region / per venue

Step 5: Quarterly Review meetings

  • Training: re-evaluate and update training manual
  • Mystery Shopper: audit training methods

For Consumer Packaged Goods Marketers: Credico is your Canadian specialist to get new product samples and coupons into the hands of new customer prospects. As a Consumer Packaged Goods marketer that manufactures and/or imports products, you can count on Credico to generate consumer trial with your product samples. Credico does not simply “give-away” free goods; we position and promote them, even working collaboratively on customized scripts. Prospects are turned into customers with your products and our tactical deployment and distribution techniques.

Credico is your solutions provider to promote and distribute:

  • New product samples
  • Bounce-back coupons
  • Restaged product packaging
  • Reformulated products
  • New line extensions
  • New imported lines

 

 

Credico manages all aspects of your program in a completely turnkey manner. We handle all the logistics:

  • Reception of stock from trailer
  • Unloading goods
  • Short term warehousing of products
  • Re-packing of samples
  • Shipping
  • Transpotation of goods
  • Distribution of sample inventory
  • Consumer intercept
It is a teamwork concept: With your products and promotional materials and our go-to-market tactics and techniques, you’ll watch your warehouse shipments start to increase, and your share numbers grow.